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A specific problem to address, expressed as a statement. Getting the problem statement right will organize how you think about your solution. When the going gets ambiguous, the design challenge statement should remind you to focus on the ultimate impact and allow a variety of solutions. Moreover, it should be fun!

Cover of Frederick, O'Connor, Kuratko (2019), Entrepreneurship Theory Process Practice (Melbourne: Cengage) Glossary term from Asia-Pacific edition of Entrepreneurship Theory Process Practice (Melbourne: Cengage, 2019)

Synonyms:
design challenge
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entreVersity | Design Entrepreneurship

Dedicated to re-imagining education for entrepreneurs through design-based enterprising mind-sets

Tuesday, Sep 17, 2019
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