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In an entrepreneurship context, a stated long-term objective for a venture to create or achieve an altered future that to some may seem incredible or impossible but to the entrepreneur and others working with the venture is a very real possibility.

Cover of Frederick, O'Connor, Kuratko (2019), Entrepreneurship Theory Process Practice (Melbourne: Cengage) Glossary term from Asia-Pacific edition of Entrepreneurship Theory Process Practice (Melbourne: Cengage, 2019)

Synonyms:
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