entreVersity | DesignEntrepreneurship | Lean Start-up > #DesignEntrepreneurship Bot > Human-Centered Design™ is Bullshit without Design Critiques
Human-Centered Design™ is Bullshit
Please follow and like us:
Visit Us
Follow Me

DesignEntrepreneurship Magazine Bot | Expert-driven artificial intelligence to select top articles and posts about #DesignEntrepreneurship and #LeanStartUp as used in #enterpriseeducation #entrepreneurshipeducation #entrepreneurialmindset #emprendimiento

Pentagram partner and award-winning designer Natasha Jen created quite a stir when she confidently announced to the world in June 2017 that ‘Design Thinking was Bullshit’. Jen’s critique was fairly simple. In a sharp and witty 13 minutes denunciation, she pointed at the lack of design critique within Design Thinking practices.

Design critiques — or crits — are a cornerstone of design practices; and it would be difficult to assess the relevance or value of any design proposition without them. Empirical and discursive rather than logical and terse, they push designers to answer the ultimate and only valid question: why?

Critical Design is often defined as a discipline that challenges the status quo. A discipline that challenges audiences’ pre-conceived ideas and expectations, thereby provoking new ways of thinking about a design, or an idea. And if design is also its thinking then Natasha Jen’s keynote surely was a critical design piece of its own.

View source article at Human-Centered Design™ is Bullshit

Follow me

Leave a Reply

Your email address will not be published. Required fields are marked *

entreVersity | DesignEntrepreneurship | Lean Start-up

Re-imagining education for entrepreneurs through design-based mind-sets and methods.


Enjoy this blog? Help spread the word :-)

Creative Commons License
Except where otherwise noted, the content on this site is licensed under a Creative Commons Attribution-NoDerivatives 4.0 International License.
Copyright Howard Frederick articles are all timestamped and protected by Blockchain.